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Unveiling the Allure of Rihanna's Fenty Red Lipstick

Close-up of Fenty Red Lipstick showcasing rich pigment and texture
Close-up of Fenty Red Lipstick showcasing rich pigment and texture

Intro

Rihanna's Fenty red lipstick line has transformed the landscape of beauty products, offering not just color but also a message of empowerment and inclusion. A red lipstick holds a timeless place in beauty history. Yet, Fenty Beauty's interpretation of this classic product stands out due to its unique formulation and bold shades. Understanding this product involves exploring its cultural relevance, the evolution of red lipstick within the industry, and how it resonates with a diverse consumer base.

The Fenty line reflects more than just aesthetic beauty; it taps into deep-seated themes of confidence and identity. Each shade made by Fenty Beauty is carefully designed to suit various skin tones, setting new standards for inclusivity. The analysis here will detail how these elements come together to create a product that is not only widely popular but also significant in the context of modern beauty culture.

Fashion Trends

Street Style Inspiration

Fenty red lipstick has become more than just a beauty staple; it is now a fashion statement. In street style photography, this red lipstick is commonly paired with both casual and sophisticated outfits. It highlights the versatility of the color red, allowing individuals to express personal style while exuding confidence. Whether worn with a simple white tee and jeans or a flowing evening gown, Fenty red lipstick complements various looks.

Fashion influencers often showcase how to incorporate this iconic lipstick into daily wear. They demonstrate that a bold red lip can elevate any outfit, providing that extra touch of glamour.

Sustainable Fashion

Fenty Beauty also focuses on sustainability, an important consideration for fashion-forward consumers today. The brand emphasizes eco-friendly practices in packaging and product formulation. This focus aligns with the growing trend of sustainable fashion, where consumers are looking for choices that reflect their values. By supporting this aspect of Fenty Beauty, lipstick-wearers can feel empowered, knowing their choices do not contribute to waste or environmental harm.

Beauty Tips

Makeup Techniques

Using Fenty red lipstick involves more than just applying color to the lips. Here are a few techniques that enhance the overall experience:

  • Exfoliate: Begin by exfoliating the lips for a smooth finish.
  • Lip Liner: Use a lip liner that matches or is slightly darker than the lipstick to define the lips and prevent feathering.
  • Application: Apply the Fenty lipstick from the center outwards to achieve an even application.
  • Blot: For a matte look, blot with tissue after the first layer, apply a second coat, and blot again.

Hair Care and Styling

Pairing Fenty red lipstick with the right hairstyle can further enhance the look. Loose waves or sleek hairstyles complement the boldness of the lipstick. Simple hair care routines that keep hair healthy and shiny also contribute to an overall polished appearance. Using the right products can transform your hairstyle, making it perfect for showcasing your Fenty lip.

Product Reviews

Comparison Guides

When assessing the Fenty red lipstick, it's helpful to compare it with other popular options. Brands like NARS and MAC also offer rich red shades. Some key factors to consider include:

  • Longevity: How long does the lipstick last?
  • Texture: Is it matte, cream, or glossy?
  • Pigmentation: How vibrant is the color?

These elements can influence a consumer's decision beyond brand loyalty.

Brand Spotlights

Fenty Beauty has positioned itself uniquely within the cosmetics market. Its dedication to inclusivity and its wide range of colors has garnered attention from various demographics. Other brands also follow this approach, such as Maybelline and NYX, which are introducing products that cater to diverse skin tones and textures. Understanding these competitive dynamics can provide insights into the shifting landscape of beauty branding.

"Rihanna’s impact goes beyond music; it resonates deeply within the beauty industry, challenging norms and setting new standards for inclusivity."

Foreword to Rihanna and Fenty Beauty

Rihanna is not merely a singer; she is a pivotal figure in the fashion and beauty realms. Her influence extends beyond music, shaping trends and consumer behaviors in striking ways. Fenty Beauty, a makeup line launched by Rihanna in 2017, stands as a testament to her understanding of contemporary beauty standards, addressing gaps in the market with a fresh perspective. This section explores the necessity of understanding Rihanna’s role as a fashion icon and the significance of Fenty Beauty to the overall narrative of red lipstick.

The allure of Fenty Red Lipstick is not only in its formulation but also in the cultural and social implications of its existence. Rihanna’s commitment to inclusivity and diversity resonates through her beauty line. As we delve deeper into her contributions, it becomes evident how her platform has transformed the beauty industry, making it more accessible and universally appealing.

Background of Rihanna as a Fashion Icon

Rihanna's ascent to fame has been marked by her unique style and bold fashion choices. From her early days in the music industry, she has consistently challenged norms. Her evolving fashion sense reflects her artistic growth; she is never afraid to take risks. This willingness to push boundaries captivated not just her fans but also the broader fashion community. Designers and brands often look to her for inspiration, acknowledging her role as a trendsetter.

Rihanna’s influence is characterized by her authenticity. She speaks to a generation that appreciates individuality. Her ability to communicate messages of empowerment and self-expression through fashion solidifies her status as a fashion icon. This is crucial when considering the genesis of Fenty Beauty, as it was rooted in this ethos.

Various shades of red lipstick from Fenty Beauty displayed on a vanity
Various shades of red lipstick from Fenty Beauty displayed on a vanity

The Launch of Fenty Beauty

The launch of Fenty Beauty was a watershed moment in the beauty industry. Prior to its debut, many cosmetic brands struggled with diversity in their product ranges. Rihanna recognized this gap and made it her mission to create a brand that offered a wide array of shades for all skin tones. This approach was revolutionary. Fenty Beauty released a staggering 40 foundation shades at its inception, setting a new standard for inclusivity.

Moreover, the marketing strategy of Fenty Beauty emphasized real beauty over idealized versions. Rihanna’s vision was clear: beauty should be celebrated in its many forms. The launch also emphasized high-quality products, attracting a broad consumer base. Fenty Red Lipstick, as a flagship product, showcases this commitment. It is not just a lipstick; it is a bold statement of identity, capable of appealing to women from varying backgrounds.

With Fenty Beauty, Rihanna not only launched a brand but also sparked a change in the cosmetic landscape. Today, her influence continues to inspire other brands to follow in her footsteps, highlighting the growing importance of representation in beauty products.

"Fenty Beauty's success is not about just selling makeup; it's an invitation for everyone to express who they are."

In summation, Rihanna’s launch of Fenty Beauty was more than just a product rollout; it represented a shift in beauty culture. Understanding this foundation is critical as we explore the allure of Fenty Red Lipstick later in the article.

The Evolution of Red Lipstick

The journey of red lipstick through time is both fascinating and illustrative of broader societal changes. It represents not just a color but a form of self-expression and empowerment. As we examine this evolution, we see how shifting beauty standards and cultural contexts shaped perceptions of red lipstick. In this article, we will explore these transformations, recognizing how they correlate with the empowerment that brands like Fenty Beauty, especially Rihanna's specific shade choices, inspire in today's consumers.

Historical Significance of Red Lipstick

Red lipstick has been a symbol of power and femininity for centuries. Its origins can be traced back to ancient civilizations. For example, in ancient Mesopotamia, women crushed gemstones to create striking lip colors. This usage persisted through ancient Egypt and Rome, where red pigment indicated wealth and status. Queen Nefertiti and Cleopatra famously embraced red lips, embedding the color further into the historical narrative of beauty. The significance of red lipstick transcends mere aesthetics. It represents a defiance against norms and celebrates individuality.

By the early 20th century, red lipstick became emblematic of women's liberation. During World War II, many women entered the workforce, and red lipstick became a tool of empowerment. This highlighted a duality; women were both participating in traditionally male roles and maintaining their feminine identity. Brands responded to this by creating more accessible shades, thus widening the audience and cementing the color's social significance.

"Red lipstick is not just a cosmetic; it's a statement of self-affirmation and boldness."

Trends in Red Lipstick through the Decades

As societal values shifted, so too did the trends surrounding red lipstick. In the 1920s, the flapper movement embraced bolder, darker red shades as a symbol of rebellion against conventional standards. The following decades saw variations influenced by Hollywood glamor and icons like Marilyn Monroe, who utilized red lipstick to enhance their allure.

  • 1950s: Post-war optimism introduced classic red shades, becoming synonymous with a polished look embodied by figures like Audrey Hepburn.
  • 1960s and 70s: The rise of counterculture movements challenged traditional beauty norms. Red lipstick remained popular but was often paired with a more natural aesthetic.
  • 1980s: A new wave of bold colors emerged, celebrating excess and individuality. Shades became more varied, leaving room for personal expression alongside classic reds.
  • 1990s: Subdued tones emerged as lipsticks with mauve and brown undertones became mainstream. However, classic red still maintained a strong presence during this decade, symbolizing a return to traditional femininity.
  • 2000s Onwards: The rise of social media has dramatically altered how lipstick is marketed and consumed. Influencers and celebrities have reignited interest in red lipstick's versatility across different demographics.

Current trends emphasize inclusivity, with brands like Fenty Beauty leading the charge. Rihanna's contribution to the red lipstick narrative not only honors its historical legacy but also pushes it forward into a future that embraces all complexities of identity and expression.

Fenty Red Lipstick: Product Overview

Rihanna's Fenty Red Lipstick line has carved a significant place in the beauty market. It combines trendsetting shades with innovation that reinforces inclusivity. This range is not only about color but also essential to the overall brand ethos that embraces diversity. Each element of the product serves a purpose, making it more than just lipstick.

Unique Shades in the Fenty Red Lipstick Range

Fenty offers a variety of red shades, each meticulously designed to complement a wide range of skin tones. This aspect is crucial as many brands often miss the mark on inclusivity. Among the standout hues are shades like "Uncensored," which is a classic, vibrant red that suits various complexions, and "Courage," which features a deeper tone suitable for a more dramatic look.

The richness of the pigments allows the shades to apply evenly and look vivid throughout the day. Fenty’s approach to color diversity promotes self-expression in various forms. Women can select different reds for different occasions, enhancing personal style.

"Makeup is not about covering up; it's about expressing who you are."

Formulation and Innovation

Fenty Red Lipstick is more than just its colors. The formulation showcases cutting-edge technology that gives this product an edge. The formula is creamy yet matte, allowing for easy application without drying out the lips. Ingredients are chosen carefully to ensure they are nourishing, making them comfortable to wear throughout the day. The addition of hydrating elements helps to prevent flaking and fading, which are common issues with many lipstick formulas.

In terms of innovation, the packaging is also noteworthy. It is sleek and modern, embodying Rihanna's aesthetic. Compact yet stylish, the packaging is designed for ease of use while remaining visually appealing.

Overall, the Fenty Red Lipstick range redefines what consumers expect from lipstick. It emphasizes quality and inclusivity, positioning Fenty Beauty as a leader in the evolving beauty industry.

Cultural Impact of Fenty Red Lipstick

The cultural impact of Fenty red lipstick extends beyond mere cosmetics. It serves as a symbol representing change and progress in the beauty industry. The introduction of this line not only revolutionized product offerings but also highlighted the necessity of representation and inclusivity. Fenty Beauty has made significant strides in challenging long-standing beauty norms that often sidelined a more diverse clientele. Thus, one cannot overlook how Fenty red lipstick has redefined standards in this sector.

Representation and Inclusivity in Beauty

Fenty Beauty actively promotes the idea that beauty should be inclusive. This is particularly evident through its expansive range of shades catering to various skin tones. The Fenty red lipstick line is no exception. Unlike traditional beauty brands, Rihanna's creations encourage individuals of all complexions to find their ideal shade of red. This level of representation is not only refreshing but also necessary in a world where beauty has historically been narrow in focus.

Rihanna at a Fenty Beauty launch event radiating confidence
Rihanna at a Fenty Beauty launch event radiating confidence

The brand's success in this area is substantial. It has sparked conversations around whether other companies should follow suit. Makeup lines are now increasingly recognizing the demand for more inclusive products.

"Rihanna's influence extends beyond her artistry; Fenty Beauty invites all forms of beauty into the spotlight."

Another noteworthy aspect is the marketing approach taken by Fenty Beauty. By utilizing a diverse set of models in their campaigns, the brand directly appeals to a wide audience. This sends a powerful message that beauty comes in multiple shades and forms. By presenting a broader spectrum of beauty, Fenty has transformed how consumers interact with makeup, making it more personal and relatable.

Fenty Beauty's Role in Empowerment

Empowerment is a foundational pillar of Fenty Beauty. Rihanna has crafted a brand that not only makes quality products but also uplifts its consumers. The Fenty red lipstick line serves as a tool for self-expression. Wearing a bold red lip can evoke feelings of confidence and strength.

Furthermore, Fenty's commitment to ethical practices and artist collaborations enhances this empowerment narrative. The brand encourages individuals to express themselves freely, without the constraints historically imposed by society. By promoting products that resonate with various identities, Fenty Beauty empowers women, particularly those who have felt marginalized in beauty spaces.

Consumer Reception and Market Analysis

Understanding consumer reception and market analysis is vital in assessing the impact of Rihanna's Fenty Red Lipstick. This section explores how well the product resonates with the target audience and its standing within the broader beauty market landscape. The influence of celebrity endorsements, product formulations, and marketing strategies directly affect how consumers perceive and engage with Fenty Red Lipstick. Analyzing this reception provides insights into consumer preferences, loyalty, and how Fenty Beauty shapes industry trends.

Sales Performance of Fenty Red Lipstick

The sales performance of Fenty Red Lipstick has been impressive since its launch. In the first year alone, Fenty Beauty generated substantial revenue, significantly contributing to the overall growth of the brand. Customers appreciate the quality and the unique shade offerings within the lipstick line. Reports indicate that Fenty Red Lipstick became a best-seller among similar products, marking it as a strong contender in the beauty market.

Factors contributing to its sales success include:

  • Innovative Formulation: The lipstick provides excellent coverage, staying power, and comfort, which are critical in consumers' decision-making processes.
  • Color Range: The variety of shades appeals to diverse skin tones, ensuring that many find a color that suits them.
  • Brand Loyalty: Rihanna's status as a global icon establishes a strong brand alignment, building trust among consumers. She connects with her audience by embodying the values of inclusivity and self-expression.

The sales data reflect not just the effectiveness of marketing but also how Fenty Red Lipstick appeals to a wide demographic, ensuring it remains a preferred choice among users.

Comparative Analysis with Competitors

In a crowded beauty market, comparing Fenty Red Lipstick to its competitors helps illustrate its strengths and weaknesses. The competitive landscape includes not just established brands like MAC and NARS, but also emerging players that have begun to carve out their presence.

Key points for comparison include:

  • Shade Diversity: Fenty's commitment to diverse shades outperforms many competitors, offering options that cater to various skin tones, while some brands still lag behind in inclusivity.
  • Price Point: Priced competitively, Fenty Red Lipstick provides quality at an accessible price, making it attractive to a broad range of consumers. This contrasts with premium brands that charge more without necessarily offering significant advantages.
  • Marketing Approach: Fenty Beauty utilizes social media effectively, enhancing direct consumer engagement. Rivals often utilize traditional marketing, which may not resonate as well with younger audiences.

Moreover, the overall cultural impact of Fenty Red Lipstick, supported by social media buzz and user-generated content, sets it apart from many competitors. Analyzing these factors sheds light on how Fenty continues to redefine beauty standards and consumer expectations in a saturated market.

Application Techniques for the Perfect Red Lip

The allure of a red lipstick extends beyond its vibrant color. Application techniques play a crucial role in achieving that perfect look. Proper application not only enhances the lipstick's appearance but also ensures longevity, making it essential for a confident statement. The nuances of applying red lipstick can transform a simple makeup routine into an artful expression of individuality.

Preparing the Lips

Before applying Fenty's red lipstick, it is important to prepare the lips. This step can make a significant difference in the overall outcome. Here are the steps to follow for effective lip preparation:

  1. Exfoliate: Gently scrub the lips using a lip scrub or a soft toothbrush. This removes dry skin and improves the smoothness of the surface.
  2. Hydrate: Apply a hydrating lip balm. Allow it to absorb for a few minutes before proceeding. This provides a moisture barrier, which helps the lipstick glide on more easily.
  3. Prime: Consider using a lip primer. Primers create an even base and enhance adherence, which increases the lipstick's staying power.
  4. Outline: Use a lip liner to outline the lips. A nude or matching lip liner can define the lips, helping to avoid feathering and ensuring precise application.

Preparation is often overlooked but significantly affects the lipstick's final effect. It boosts color vibrancy and enhances overall wear.

Library of Application Methods

Different application methods can achieve various looks with red lipstick. Here are some techniques to consider:

  • Classic Application: Use a lip brush for a precise application. Start from the center of the lips and extend toward the corners. This method allows for neat, defined lines.
  • Finger Tap Method: For a more natural look, use your fingertip to apply the lipstick. This can give a beautiful, soft stain effect, ideal for a casual day out.
  • 'Ombre' Technique: Apply a darker shade at the lips' center and blend outward with a lighter shade. This can create depth and dimension, making the lips appear fuller.
  • Glossy Finish: For added shine, top the lipstick with a clear gloss. This method works well for evening looks, providing a shimmering glam.

In summary, mastering application techniques can amplify the beauty of Fenty's red lipstick. The subtleties in preparation and variety in methods allow for a customized experience, highlighting the individual's unique style. A well-applied red lip can serve not only as a beauty statement but also as a symbol of confidence and empowerment.

Sustainability and Ethics in Fenty Beauty

Fenty Red Lipstick displayed against a backdrop of beauty products
Fenty Red Lipstick displayed against a backdrop of beauty products

Sustainability and ethical practices in the beauty industry are increasingly important to consumers. Fenty Beauty, under Rihanna's vision, stands as an example of how a brand can practice these values while still delivering high-quality products. The brand has made significant strides in addressing environmental concerns through sustainable sourcing of ingredients and ethical production practices. This section focuses on how Fenty Beauty integrates these principles into its overall brand identity.

Sustainable Sourcing for Ingredients

The foundation of any cosmetic product lies in its ingredients. Fenty Beauty emphasizes the need for sustainable sourcing of materials that go into its formulations. This means selecting suppliers who prioritize eco-friendly practices and contribute to the well-being of the environment. Ingredients are carefully vetted to ensure they come from responsible sources that do not harm ecosystems or local communities.

Using sustainably-sourced ingredients also helps in minimizing the carbon footprint associated with the production process. Fenty Beauty aims to balance quality with sustainability, ensuring that each component of its red lipstick line reflects not only aesthetic standards but environmental responsibility.

  • Transparency: Fenty Beauty seeks to maintain transparency in the sourcing process. This builds trust among consumers who are more informed about where their products come from and how they are made.
  • Quality: The focus on sustainable ingredients does not compromise quality. In fact, many consumers find that these products perform just as well, if not better, than their conventional counterparts.
  • Certification: Wherever possible, Fenty Beauty collaborates with suppliers who have certifications for sustainability, further assuring consumers of their ethical practices.

Ethical Production Practices

The production process of cosmetics often raises questions regarding the treatment of workers and the environmental impact of manufacturing. Fenty Beauty has taken steps to implement ethical production practices throughout its supply chain. This includes ensuring fair labor conditions and appropriate wages for workers involved in the creation of its products.

Moreover, the brand’s commitment to reducing waste during production aligns with broader sustainability goals. For instance, initiatives to limit packaging waste and use recyclable materials are part of Fenty Beauty's forward-thinking approach.

  • Fair Labor: Adhering to labor laws and providing fair working conditions is a priority for Fenty Beauty. The brand believes that all workers should be treated with respect and dignity.
  • Waste Reduction: By adopting efficient manufacturing processes, Fenty Beauty aims to minimize waste. This not only helps the environment but also enhances the efficacy of resource use in production.
  • Innovation: The brand actively seeks innovative solutions to enhance its sustainability efforts. This includes exploring new production technologies that further reduce environmental impact.

"Rihanna's Fenty Beauty is not just about beauty; it's about making responsible choices in the industry."

The Future of Fenty Red Lipstick

As we gaze into the landscape of beauty and cosmetics, the future of Fenty Red Lipstick emerges as a focal point of interest. This segment delves into what lies ahead for this striking product line, reflecting trends that resonate with an increasingly discerning audience. The importance of understanding these elements cannot be overstated. It allows consumers and industry professionals to anticipate changes, aligning expectations with the innovations that Fenty Beauty is likely to introduce.

Predictions for Cosmetic Trends

The future of cosmetic products, including the Fenty Red Lipstick, is undoubtedly influenced by evolving consumer behavior and preferences. Several trends are expected to dominate the market:

  • Sustainability: As ethical consumption gains prominence, brands are expected to focus on environmentally friendly packaging and cruelty-free formulations. Consumers will gravitate towards products that align with their values.
  • Personalization: The demand for tailored cosmetics increases. This may lead Fenty to offer more customizable options in shades and formulations, appealing to individual preferences.
  • Digital Innovation: As the beauty industry evolves, so does technology. Virtual try-ons and augmented reality tools could redefine how consumers choose and purchase lip products. Fenty may expand its digital footprint further.
  • Inclusivity: The success of Fenty Beauty has set a benchmark for inclusivity. Future lipstick lines may include a broader array of shades that cater to a diverse range of skin tones and preferences.

This foresight into trends fortifies the brand’s commitment to remaining relevant and responsive to its consumers.

Potential New Releases

Looking toward potential new releases in the Fenty Red Lipstick range is an exciting endeavor. The brand, helmed by an iconic figure like Rihanna, consistently surprises with innovative products. Speculations suggest:

  • New Shades: Rihanna may surprise us with seasonal collections that introduce fresh colors, reflecting the latest fashion trends. These could complement existing shades and establish new favorites among consumers.
  • Limited Editions: Special collaborations or limited-edition releases could harness the intrigue and exclusivity that fans cherish. This strategy has worked well for Fenty in the past, creating a buzz that translates into heightened demand.
  • Enhanced Formulations: In pursuit of perfection, the brand could unveil improvements in texture or lasting power. Advancements in cosmetics technology could yield lipsticks that not only look stunning but also promote lip health.
  • Accessory Add-ons: There might be an introduction of tools designed specifically for applying Fenty Red Lipstick, providing a luxurious experience that aligns with the brand's high standards.

Embracing the future with innovative releases ensures that Fenty Red Lipstick remains a cornerstone of the beauty industry, appealing to new consumers while retaining loyal enthusiasts.

"Fenty Beauty continues to adapt and evolve, setting new standards in inclusivity and innovation in the cosmetics realm."

Culmination

The conclusion serves as a vital component of this article, synthesizing the key themes explored throughout the discussion on Fenty red lipstick. It encapsulates not only Rihanna's innovative contributions to the beauty industry but also the broader implications of her work for diverse consumers.

Summarizing the Impact of Fenty Red Lipstick

Rihanna's Fenty red lipstick has undeniable significance in the beauty landscape. The product line is more than just a cosmetic; it is a statement of empowerment and inclusivity.

  1. Cultural Relevance: Fenty Beauty has redefined beauty standards by prioritizing diversity in its product offerings. The Fenty red lipstick range is designed to cater to various skin tones, which is pivotal for many consumers who previously felt excluded from mainstream beauty brands.
  2. Consumer Trust: Through high-quality formulations and innovative packaging, Fenty red lipstick has earned the trust of its users. The reliability of the product fosters consumer loyalty.
  3. Market Disruption: The brand has challenged traditional norms within the cosmetic industry, pushing competitors to rethink their product lines and marketing strategies.

The overall impact of Fenty red lipstick echoes across social media platforms, igniting conversations about beauty, identity, and empowerment. This product is not just a vanity item—it serves as a tool for self-expression.

Final Thoughts on Rihanna's Contribution to Beauty

Rihanna stands out as a transformative figure in the world of beauty. Her ability to blend commerce with culture is crucial in understanding her brand’s success.

  • Inclusivity at the Core: Fenty Beauty established a new standard for inclusivity. This is exemplified by Rihanna’s commitment to producing shades that accommodate all skin tones. This approach extends beyond just lipstick and enters the realm of overall beauty representation.
  • Empowerment through Beauty: Rihanna has continuously used her platform to empower individuals. Her work in beauty aligns with her goals in music and fashion—creating spaces where everyone can feel represented.
  • Educational Initiatives: By engaging with diverse communities, Rihanna fosters a sense of empowerment and confidence among consumers. This focus on education regarding beauty products is a testament to her holistic approach.

Fenty red lipstick is a microcosm of Rihanna's broader impact on the beauty industry. Her contributions resonate with women of all ages, emphasizing the importance of self-expression and representation. The future of beauty will likely be shaped by the foundations laid by Fenty Beauty, ensuring that inclusivity remains at the forefront of cosmetic innovation.

"Rihanna’s Fenty Beauty demonstrates how beauty can intersect with culture, changing the lives of individuals through empowerment and representation."

Ultimately, Rihanna's legacy in beauty will not just be in the products she created but in the movement for inclusivity and empowerment she championed.

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